Make smarter location decisions with maps, routes, and regional patterns.
What We Build
Real examples, not abstractions
Sales & campaign geo-attribution model
Geocodes customers, transactions, and field activity to link every result back to the territory or rep that actually drove it.
Territory coverage gap analysis
Maps underperforming zones and concentration risk across your territory, so you know exactly where coverage is falling short.
Route & territory optimization model
Builds optimized routes and territory assignments backed by geographic evidence, delivered through a dashboard your team can explore.
Site selection & expansion model
Scores candidate locations against demand, competition, and logistics data, turning expansion decisions into an evidence-based model.
What We Solve
Common challenges — and exactly how we address them
Can't link results to locations
Campaigns and field activity generate sales, but you can't connect outcomes to specific territories or zones.
Geocodes your customers, transactions, and operations to reveal spatial patterns spreadsheets can't show — so every result is attributed.
Underperforming zones go undetected
Without spatial analysis, you don't know which areas are falling short — or what's driving the gap.
Identifies coverage gaps, underperforming zones, and concentration risks across your territory so you know exactly where to act.
Location decisions driven by gut feel
Territory assignments, route planning, and investment priorities rely on intuition instead of geographic evidence.
Builds optimization models for routes, territories, and investment priorities — not just maps — with interactive dashboards your team can explore.
How It Works
From first conversation to working system
- 1
Data Mapping
We geocode your customers, transactions, and operational data and assess coverage and quality across your territory.
- 2
Analysis Design
We identify the core geographic questions — attribution, clustering, coverage gaps, optimization — and design the approach.
- 3
Model Build
We build the attribution, clustering, or optimization models matched to your operational context.
- 4
Visualization
We create interactive maps and dashboards so teams can explore results without needing technical skills.
- 5
Optimization
We translate insights into actionable changes — revised routes, realigned territories, new investment priorities.
Ready to explore this for your business?
Tell us about your situation. We'll show you what's possible — in plain language.
Schedule a free meeting